An exhilarating and luxurious driving experience is guaranteed with the BMW 1 Series. The series includes a sports hatchback with 3 or 5 doors, a coupé and a convertible. Excellent handling is assured thanks to BMW’s all-wheel drive system, and the series provides very efficient and environmentally friendly cars with a sleek and contoured design, low fuel consumption and low emissions.

The models in the 1 Series all have powerful, single Twin Scroll turbo engines. The convertible starts at the touch of a button and the top will be fully reclined in just 22 seconds. The coupé is also the basis for the eco-friendly electric car, the ActiveE, running on powerful high powered batteries and reuse of brake energy.